Today is Giving Tuesday, and what better way to celebrate than bringing out the symbol of giving during the holiday season?
On Tuesday, November 27th, officials with the Salvation Army in New Jersey kicked off their annual Red Kettle Campaign in an effort to encourage people to give back to their local communities on Giving Tuesday and throughout the season.
Red kettles and bell ringers have begun popping up across the area collecting money that is used to help families in need during the holiday season and year-round.
Officials say at this time of the year the Salvation Army relies on the generosity of others in the community and they are counting on everyone to help out anyway they can.
"What is incredibly important to me is to see that there [are] many generous people out there," said Terry Woods, administrator, KROC Center. "So just as the need has went up, so are the individuals who are able to give ... we count on them this Christmas season."
This year’s Red Kettle Campaign goal is to raise $2.1 million.
As part of the kick off, Salvation Army representatives launched a 24-hour online Giving Marathon.
To learn more or to donate, visit salvationarmynj.org.