Video: New Survey on Millennials Aims to Draw Crowds to Atlantic CityPosted:
ATLANTIC CITY, N.J. – When it comes to entertaining millennials, a new survey is showing Atlantic City what they are doing right to attract new visitors to the shore resort.
According to the survey released today by the Lloyd D Levenson Institute of Gaming, Hospitality, and Tourism at Stockton University, those born between 1980 and 2000 would most enjoy spending their money on casual dining and nightlife.
Of those surveyed, 91 percent of them viewed the city as positive, very positive, or neutral as a destination.The study also shows that gambling was not a high priority to those under 35.
More than 30 percent of millennials indicated public transportation was important to them, adding Atlantic City's jitneys were a selling point.
Those who took the survey also recommended that the city should work with ride-sharing companies like Uber to allow them to operate more efficiently in the seaside resort.