Downtown Vineland: Wedding Weekend


swansonDowntown Vineland

By Russell Swanson, Exec. Director, VDID / Main Street Vineland

A Columnist for the Grapevine Newspaper

Brides-and Grooms-to-be, look out: Here comes Wedding Weekend on September 24.
Just as we’re adding fall color to our downtown focal points this month, with Fall Clean-Up and Planting Days, we’re going to add some fall color to the wedding plans of brides- and grooms-to-be with Wedding Weekend—coming downtown for the sixth consecutive year on Saturday, September 24.
Wedding Weekend, which will take place from 10 a.m. to 5 p.m., rain or shine, has been one of Main Street Vineland’s most successful events. It’s a model for what a downtown event should be—helping our merchants and also providing fun and a service that draws people to our downtown. If you’re planning to get married, you won’t want to miss it!
It’s sponsored again this year by Al’s Shoes. With our downtown area having several wedding-related businesses, we’ll have an array of downtown businesses participating to give the happy couple information about services they offer. You’ll find everything from gowns and formal wear, to shoes, to jewelry and flowers, limousine services, tanning facilities, and more.
We always sweeten the pot with some great grand prizes. Prizes will include a $250 gift certificate from DeSoto Jewelers and almost $750 in certificates from other participating businesses. All you have to do to be eligible for the grand prizes is to register at four of the seven participating businesses that will be set up along Landis Avenue. Businesses will be participating from their own locations or will have booths set up in other locations on Landis Avenue.
Brian Lankin, owner of Al’s Shoes downtown, has done a great job in spearheading the event each year. He’s a member of the Main Street Vineland Board of Directors and is chairperson of the Promotions Team. As a merchant who cares about the downtown, he wants to show that our downtown is a real destination to shop. That is part of the mission of Main Street Vineland. More merchant-related events like this, our Fourth Friday activities, and our Downtown Merchant Meet-and-Greets are what we want to see.
Before you and your beloved tie the knot, come to Landis Avenue on September 24 and see how we can make your special day even more special.
Make downtown Vineland your destination for your shopping needs, as well as for fun all year round. Save money on gasoline, avoid the long lines at the big-box stores, malls, and shopping centers—and also enjoy the events we have in town.
And speaking of Fourth Friday, come down to the Avenue the night before Wedding Weekend for another Pokémon GO Walk—brought back by popular demand. This is our summer-long partnership with Vineland Health Department’s “Fitness and Film” program. Dine and shop on Landis Avenue starting at 5 p.m. Take part in the walk at 6 p.m., which starts at the mini-park at the southwest corner of Landis Avenue and the Boulevard. Then stay on for a free showing of the hit movie Angry Birds starting at 7:30 pm. During the walk, remember to be courteous to your fellow players and competition should be friendly. Children under age 13 must be accompanied by a parent or guardian. Bring a lawn chair or blanket for the movie. In case of rain, the movie will be at Landis MarketPlace, 631 E. Landis Avenue. Parents must stay with their children. Refreshments will be available. The film series is made possible through sponsorship by the Cumberland County Cultural Heritage Commission, with SNJ Today as the media sponsor.
For more information on Main Street Vineland, call 856-794-8653, visit or check them out on Facebook. You can also e-mail